Buy Now Pay Later at first glance looks just like a credit card, but it seems to actually be credit companies competition. Companies like Afterpay
Those familiar with online shopping know that abandoned shopping carts is bad for retailers because it denotes a lack of trust for the brand or a rejection of the business. But using BNPL is helping combat those abandoned carts, promoting flow of money and helping business avoid those carts left behind. While each BNPL service has its own set of rules, they generally stick to allowing consumers pay for their items in installments, set up repayment plans, and pay lower interest than on a credit card. Meanwhile, others have perks like no interest if the amount is paid back within a certain time frame, see how much interest they'll be paying total, or charge late fees if deadlines are missed.
While this style of payment is growing in popularity, big credit card names like Visa
BNPL is mostly popular in Europe, but is quickly gaining popularity in North America. The real test of this style of shopping will be the holiday season. With more people able to spread out the payments of their holiday shopping, we could see a significant uptick in both spending and BNPL popularity.