At the "Glowtime" event, Apple Inc. (AAPL  ) introduced the iPhone 16 series, which is "designed for Apple Intelligence from the ground up," according to CEO Tim Cook.

The iPhone 16 series will be Cupertino's first widely released phone to feature Apple Intelligence in beta, following an update set for October.

This AI software was initially showcased at WWDC and was previously limited to the iPhone 15 Pro models.

What Happened: On Monday, Apple unveiled the iPhone 16 in ultramarine, teal, and pink, plus white and black colors from its headquarters in California. It is made of "aerospace grade aluminum."

The basic models jumped directly from the A16 Bionic to the A18 - the chip created specifically for the latest iPhone series is targeted for the smooth running of large generative models.

The new A18 processor delivers a 30% speed improvement over the iPhone 15's CPU.

Meanwhile, the iPhone 16 Pro comes in a new Gold color. It is also available in Dark Black Titanium, Bright White Titanium, Natural Titanium, and a new Desert Titanium.

The pro models feature the "remarkable new pro chip" - the A18 Pro, which is faster than the A18.

Price: As anticipated, the iPhone 16 series starts at $799.

The base model of the iPhone 16 is priced at $799, while the iPhone 16 Plus begins at $899 with 128GB of storage.