Amazon.com Inc (NASDAQ: AMZN) has launched a new grocery delivery subscription benefit available to Prime members and customers using EBT.
The facility will be available in more than 3,500 cities and towns across the U.S. At $9.99 per month for Prime members, the subscription provides unlimited grocery delivery on orders over $35 from Amazon Fresh, Whole Foods Market along with local grocery and specialty retailers on Amazon.com.
Customers who hold a registered EBT card avail grocery subscription benefits without a Prime membership for $4.99 per month. The Subscription includes one-hour delivery windows at no extra cost, unlimited 30-minute pickup on orders of any size.
"This new grocery subscription benefit provides even more value and savings on delivery fees for customers who regularly order groceries from Amazon Fresh, Whole Foods Market, and the variety of local grocery and specialty retailers on Amazon.com," said Tony Hoggett, senior vice president of worldwide grocery stores at Amazon.
The service aims to streamline grocery shopping, offering one-hour delivery windows where available and priority access to Recurring Reservations for weekly orders.
Following successful pilots in select cities, Amazon's grocery subscription garnered high satisfaction rates among users. Over 85% of respondents expressed extreme or very high satisfaction with the free delivery benefit, citing savings on fees and enhanced convenience as key factors for continued subscription.
Amazon stock gained 69% in the last 12 months. Investors can gain exposure to the stock via SPDR Select Sector Fund - Consumer Discretionary (NYSE: XLY) and Vanguard Consumer Discretionary ETF (NYSE: VCR).
Price Action: AMZN shares closed higher by 1.30% at $179.544 on Tuesday.