Tesla (NASDAQ: TSLA) recently launched a new car accessory known as "TeslaMic," which is a pair of karaoke microphones that can be utilized within the cars and work alongside in-car software.
This feature, currently only available in China, came out in the Tesla online shop for around 1,199 CNY ($188.48 USD). Upon its release, TeslaMic became completely sold out within an hour, and it does not currently have any more versions available.
According to Tesla's description, the TeslaMic pairs automatically with the car's system and has multiple sound modes to help the singers' experience. The product's release coincided with a local Tesla software update that enables Tesla drivers to access karaoke songs and videos within their cares when the vehicle is in park, according to the Wall Street Journal.
This is not Tesla's first attempt to release a karaoke type of feature, however. Back in 2019, Tesla came out with "Caraoke," which was part of a software update that it was making at the time. With Caraoke, Tesla owners were encouraged to "sing your heart out with your friends on a road trip - or by yourself" while utilizing its "massive library of music and song lyrics" in various languages, on a global level. Caraoke, unlike TeslaMic, did not come along with videos.
Although the TeslaMic is currently only available in China, it could very well move to other countries, such as the United States, given that Tesla audio products have already been released there. The reason that TeslaMic has only been released in China so far is that karaoke has become renowned particularly in Asian countries. Over the past ten years or so, China's karaoke venue numbers have increased to reportedly about 50,000, according to Electrek.
According to the Wall Street Journal, as well as Tesla's China website, Tesla owners who were unable to purchase the TeslaMic while it was still on sale will be required to wait until the end of February to buy it.
The new TeslaMic, although unable to be purchased at this time outside of China, will surely bring out a side to Tesla that few users had known before. It will add an element of entertainment and excitement to the Tesla world, as well as increased interest and engagement from various users.