Touchdown For Uber: Inside The Four-Year Delivery Deal With The NFL

Uber Technologies Inc (NYSE: UBER) has clinched a four-year deal to expand its partnership with the National Football League.

Uber will become the official on-demand delivery partner and official rideshare partner of the NFL.

Football fans and game day enthusiasts will have access to special deals, limited-edition promotions, and unique integrations with the most fan-favorite food brands nationwide.

Also, with access to top grocery and convenience stores nationwide, fans can order everything on-demand to enjoy the game at home.

Uber Eats will launch in-venue mobile ordering at SoFi Stadium in Los Angeles for the Los Angeles Chargers home opener on September 10.

"We know that fans use Uber to get to games and Uber Eats to order gameday favorites when they watch from home, so teaming up with the NFL to make this season even more effortless for fans is a true touchdown," said Molly Spychalski, Global Head of Brand Partnership Marketing at Uber.

Price Action: UBER shares are trading lower by 0.28% at $45.77 on the last check Thursday.